UK Regulator Bans Printed Ads on Gambling

The Advertising Standards Authority has ordered all printed advertisements stopped for ThePool.com, because it has received at least one complaint that such ads target under 18-year-olds. According to the ASA, “ASA Chairman, Lord Borrie QC, has taken the unusual step of exercising his powers to have the ad withdrawn from circulation pending the outcome of the investigation. The advertising code allows the ASA to take interim action and have ads amended or withdrawn pending investigation if it appears necessary to avoid harm.”

The ads do carry a statement that “`Players must be 16 or over.'” Read more here and here.