Heinz UK Pulls Deli Mayo Ad After Consumers Complain

Heinz has stopped showing that ad for Deli Mayo that features two men kissing, after viewers filed hundreds of complaints in less than a week. Comments ranged from “inappropriate” to “offensive” to “unsuitable” for children to see this scene. However, the Heinz ad was not to be shown during the children’s programming block because the product does not meet Ofcom’s dietary guidelines for children. Read more here in a Guardian story.