Leggo My Legos

Mega Brands has won yet another victory in its fight with giant rival Lego, this time in the European Court of First Instance, which agrees that the Danish toy maker cannot trademark its signature “bricks”. Both Mega Brands and Lego market a system of tiny interlocking bricks to make structures, a toy very popular with children (and adults). Mega Brands calls its little bricks Mega Bloks. Lego’s patent on its Lego blocks expired in the 1980s.