Model Famous In the Sixties Sues Over Use of Her Image In Sixties-Era Show “Mad Men”

Former model Gita Hall May is suing Lions Gate Entertainment for infringement of her right of publicity over the use of her image in the television series Mad Men. Ms. May alleges that she agreed to the use of her image in a photograph taken by the celebrated photographer Richard Avedon back in the 1960s for limited uses, and certainly not for the purposes for which the show’s producers are putting it (that is, to crop it from the original photo, and to insert it into a montage for use in the opening credits of theirpopular series). Read the complaint here. More here from the Hollywood Reporter, here from the Daily Mail.